LVMH, the number one luxury group in the world, has announced in an April press release, that it was entering the hotel business with the opening in 2012 of two hotels; of course in the high-end luxury category!

In 2012 LVMH is opening two “5 plus stars” hotels in the Middle-East through his new branch “LVMH Hotel Management”.
The conglomerate is no stranger to the business because in 2006 it launched “Cheval Blanc” (FYI White Horse), a five stars hotel located in one of the most luxurious ski resort in the French Alps. To add even more cachet to the hotel, the …

If you are lucky enough to be in Paris from March 11th till August 29th, you HAVE to go to the Yves Saint-Laurent exhibition at Le Petit Palais.

In one of Paris’s most beautiful museum, the exhibition is the first retrospective ever made about Yves Saint-Laurent which presents the couturier achievements and contribution to High Fashion.
There are 15 thematic rooms each showing a different aspect of the couturier’s life and career.
Yves Saint-Laurent is considered one of the most influential designers in Fashion.
After Christian Dior died, at only 21 years old YSL took the reins of the couture house and later made …

Baselworld, the world’s largest watch and jewelry fair, opens its doors on March the 18th for a week.

Watchmakers and the industry in general have great expectations for this 2010 edition after last year’s catastrophic one. With the crisis behind (but still close) the fair motto is optimism but also caution. While Swiss exportation experienced its first rise since 2008 last quarter (+2.7% in January 2010 compared to January 2009), Jean-Claude Biver, Swatch group CEO still thinks the crisis is just around the corner…
Baselworld organizers and the industry experts hope to benefit the same conditions as did the SIHH (Haute Horlogerie …

The celebrated American filmmaker directed her first-ever commercial for the launch of the new Miss Dior Chérie L’eau fragrance. The ebulliently happy short is an ode to Paris and to Monsieur Dior.
For the setting of the spot, Sofia Coppola drew inspiration from her very own Paris, bursting with freshness and optimism.
To embody the muse of Miss Dior Chérie L’eau, the director chose a young woman with a rebellious love of life, model Maryna Linchuck, whose personality resonates perfectly with the heroines of Virgin Suicides and Marie-Antoinette.
To underscore her insouciant beauty and sparkling charm, Christian Dior Artistic Director John Galliano, designed …

I have always felt, as I am sure others do, that Dior is epitome of sensual beauty. For many decades, all you have to do is say the name Dior and a picture of a sultry beauty springs to mind. It is possible to become that glamorous beauty with the use of the fantastic Dior beauty products introduced for this fall/winter. First step to achieve the elegant Dior look is to start with a flawless and smooth skin. This is easy once you establish a daily routine of using L’Or de Vie, La Creme. Slowly massaging the rich cream into …