Baselworld, the world’s largest watch and jewelry fair, opens its doors on March the 18th for a week.

Watchmakers and the industry in general have great expectations for this 2010 edition after last year’s catastrophic one. With the crisis behind (but still close) the fair motto is optimism but also caution. While Swiss exportation experienced its first rise since 2008 last quarter (+2.7% in January 2010 compared to January 2009), Jean-Claude Biver, Swatch group CEO still thinks the crisis is just around the corner…
Baselworld organizers and the industry experts hope to benefit the same conditions as did the SIHH (Haute Horlogerie …

The celebrated American filmmaker directed her first-ever commercial for the launch of the new Miss Dior Chérie L’eau fragrance. The ebulliently happy short is an ode to Paris and to Monsieur Dior.
For the setting of the spot, Sofia Coppola drew inspiration from her very own Paris, bursting with freshness and optimism.
To embody the muse of Miss Dior Chérie L’eau, the director chose a young woman with a rebellious love of life, model Maryna Linchuck, whose personality resonates perfectly with the heroines of Virgin Suicides and Marie-Antoinette.
To underscore her insouciant beauty and sparkling charm, Christian Dior Artistic Director John Galliano, designed …

I have always felt, as I am sure others do, that Dior is epitome of sensual beauty. For many decades, all you have to do is say the name Dior and a picture of a sultry beauty springs to mind. It is possible to become that glamorous beauty with the use of the fantastic Dior beauty products introduced for this fall/winter. First step to achieve the elegant Dior look is to start with a flawless and smooth skin. This is easy once you establish a daily routine of using L’Or de Vie, La Creme. Slowly massaging the rich cream into …

Style.com reports on the New York premiere of the Sex and the City movie at Radio City Music Hall.

WWD raises speculation whether Sofia Coppola signed with Dior to direct a TV advertising campaign for its Miss Dior Chérie fragrance, which will begin airing in September and reportedly features Byelorussian model Maryna.

Preparing for a luxury holiday in France? Avoid embarrassment with the Expatica guide to French etiquette.

Susie Bubble takes a closer look at the French active creative collective Andrea Crews, the first label that really got the idea of ‘post vintage’ out there.

The Fashion Bomb puts the spotlight on Bellhaus, …

Dior RTW spring summer 2008 look book

Presented last October by John Galliano in Paris, the Dior Ready-to-Wear collection for spring summer 2008 marked the last event of Christian Dior’s 60th birthday celebration year. Offering inspiration on how to wear the collection, that was mused by twenties-through-forties styling, Dior lined up eleven diverse looks in a look-book. Styled by the Dior creative team, the look-book comprises an eclectic mix of casual chic and formal Dior RTW creations, combined with vibrantly coloured coveted Dior accessories as handbags, hats, scarves, belts and Dior fine jewellery.